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How to make money on TikTok without a million followers

TikTok has taken the social media world by storm and has become a platform that’s not only fun and entertaining but also profitable. Many people assume that you need a massive following to make money on TikTok, but that’s simply not true. There are several ways to monetize your TikTok account, even if you don’t have a million followers. In this article, we’ll explore some of the top ways to make money on TikTok without a massive following.


  1. Participate in Creator Fund
    The TikTok Creator Fund is a program that pays creators for their content based on their views and engagement. To participate in the Creator Fund, you need to have at least 100,000 followers, be 18 years or older, and meet other eligibility requirements. However, even if you don’t have 100,000 followers, you can still create content that’s engaging and attracts a large audience.

  2. Utilize Influencer Marketing
    Influencer marketing is a popular way to make money on TikTok. If you have a smaller following, you can still partner with brands and promote their products or services to your audience. To get started with influencer marketing, reach out to brands in your niche and offer your services as an influencer. You can also use influencer marketing platforms like AspireIQ, Influenster, and Upfluence to find paid sponsorships.

  3. Sell Your Own Products
    If you have a talent or skill, you can sell your own products on TikTok. For example, if you’re a musician, you can sell your music on platforms like iTunes or Bandcamp. If you’re an artist, you can sell your artwork on sites like Etsy or Redbubble. You can also use TikTok to promote your products and drive traffic to your online store.

  4. Host Live Streams
    TikTok Live is a feature that allows you to connect with your followers in real-time. You can use live streams to engage with your audience, answer questions, and showcase your talents. During your live streams, you can encourage your followers to send virtual gifts, which you can convert into real money.

  5. Participate in Hashtag Challenges
    Hashtag challenges are a popular way to engage with your audience and increase your visibility on TikTok. Brands often create hashtag challenges and offer prizes or cash to winners. You can also create your own hashtag challenges and offer prizes or cash to participants. Hashtag challenges are an excellent way to increase engagement, gain followers, and attract brand partnerships.

  6. Use Affiliate Marketing
    Affiliate marketing is a way to earn money by promoting other people’s products or services. You can use affiliate marketing on TikTok by partnering with brands and promoting their products to your followers. You can earn a commission for each sale that comes from your unique affiliate link.

  7. Offer Coaching or Consulting Services
    If you have expertise in a particular field, you can offer coaching or consulting services on TikTok. For example, if you’re a fitness expert, you can offer online coaching sessions or create a fitness program that you sell on TikTok. If you’re a business consultant, you can offer one-on-one consulting sessions or sell digital products that teach others how to start and grow their businesses.

Making money on TikTok doesn’t require a massive following. You can monetize your account by participating in the Creator Fund, using influencer marketing, selling your own products, hosting live streams, participating in hashtag challenges, using affiliate marketing, and offering coaching or consulting services. With hard work, dedication, and creativity, you can turn your TikTok account into a source of income and grow your online presence.